Coloured paper edges
I saw these in Waterstones the other day, and they really caught my eye. Coloured pages edges - matching the full colour block on the cover. The coloured edges turning the book into these blocks of solid colour are very eye catching and effective.
I know you've got to do whatever you can to sell a book these days - so it's pretty much any gimmick goes... but I like these. Shame the cover treatment and the type are nothing to write home about.
(Excuse the shitty pictures)
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